Singapore AI Marketing Consultant
Maple Commerce is Ivan Wong's Singapore consultancy for semantic SEO, AI marketing automation, and corporate training — former Google trainer, SIT/BCG-RISE faculty.
I need help with
Recognised by
- Professionals trained
- 3,000+
- Years in marketing
- 20+
- YoY traffic growth
- 75%
- Organisations served
- 50+
Across corporate, polytechnic, and university programmes
Digital, content, SEO, and AI marketing
Delivered for B2B clients through semantic SEO
From SMEs to MNCs across Singapore and the region
Services
Engagements are direct with Ivan — no junior account teams, no handoffs.
AI Marketing Consulting
Strategy-led AI marketing for B2B and professional services firms.
- Audit of current marketing stack and content gaps
- AI-assisted content strategy and semantic SEO roadmap
Corporate Training
Practical AI and digital marketing training for marketing teams.
- Hands-on sessions with AI writing, image, and analytics tools
- Tailored to your industry, audience, and existing skill level
Curriculum Development
Build AI marketing curricula for institutions and learning providers.
- Learning outcome mapping and competency frameworks
- Instructional design with active learning methodologies
Advisory
Retained advisory for founders and marketing leaders.
- Two advisory sessions per month
- Slack access for async questions
Consultant or Agency — Which Do You Need?
Use this as a decision guide. The right choice depends on your stage, budget, and how much you want to own the outcome.
| Maple Commerce (Consultant) | Marketing Agency | |
|---|---|---|
| Who you work with | Ivan Wong, directly, every session | Account manager + rotating junior team |
| What you get | Strategy, systems, and knowledge transfer to your team | Managed execution — agency owns the workflow |
| Best for | Building in-house capability; strategic direction | Outsourcing execution at scale |
| Seniority of advice | Senior on every touchpoint | Senior on pitch; junior on delivery |
| SkillsFuture eligible | Yes, for training engagements | Generally no |
Results
Named clients, real numbers, real methodology.
Technology
Singapore B2B SaaS Company
Organic traffic had plateaued. The site had thin content and no topical authority despite ranking for branded queries.
- 75% year-on-year organic traffic growth
- First-page ranking for 12 new non-branded commercial queries
- Featured in AI Overview for two target queries
Financial Services
Regional Financial Services Firm
Marketing team of 18 needed practical AI tool adoption without disrupting existing workflows. Training had to be SFEC-eligible.
- 100% of participants rated the workshop 4/5 or above
- Team adopted AI tools within 2 weeks of training
- SFEC reimbursement secured — net training cost reduced by 70%
Credentials
Verifiable. Not just claims — linked to source.
Google Certified Trainer
Former Google Partners trainer. Delivered workshops across Singapore and the region.
SIT/BCG-RISE Faculty
Faculty member for BCG's Rising Inclusive Sustainable Economy programme.
SkillsFuture Approved Trainer
Programmes eligible for SkillsFuture Credits and SFEC for companies.
SMU Adjunct Lecturer
Singapore Management University — digital marketing programmes.
SIT Adjunct Lecturer
Singapore Institute of Technology — AI marketing curriculum.
20+ Years in Marketing
From traditional to digital to AI-augmented marketing systems.
What clients say
"Ivan is a true expert in this field. He has been always very professional, detail-oriented, thorough and committed to ensuring that my business was marketed well and effectively. The results were outstanding and far exceeded expectations!"
Lavinia Rajah
"Ivan's mentorship in SEO strategies was exceptional. His clear guidance and practical insights significantly enhanced our project's success. Highly recommended for anyone looking to master SEO!"
Joyce Tay
Amili Pte Ltd
"Fun, practical learning experiences on Gen AI, Vibe coding, AI agents, Agentic AI, and other AI platforms."
How Yew Tan
Frequently asked questions
- What is the difference between hiring an AI marketing consultant and an agency?
- An agency manages execution across a team and typically bills for hours or retainers. An AI marketing consultant like Ivan works directly with you — diagnosing the strategy, building the system, and transferring the knowledge to your team. There is no account management layer, no handoffs, and no markup on junior work. You get senior thinking on every conversation.
- What kinds of businesses do you work with?
- Primarily B2B professional services, technology, and education companies in Singapore. Typical clients include founders scaling past S$2M ARR who need marketing leadership, CMOs implementing AI tools across their team, and HR or L&D teams sourcing AI marketing training programmes.
- Do you work with companies outside Singapore?
- Yes, for consulting and advisory engagements. All consulting sessions can be conducted remotely. Training workshops are primarily in-person in Singapore but can be delivered virtually for regional teams.
Ready to talk?
Book a free 30-minute discovery call to discuss your marketing challenges and whether Maple Commerce is the right fit.