Google Launches Mobile-first Indexing On Nov 04, 2016

Today, most people are searching on Google using a mobile device. However, their ranking systems still typically look at the desktop version of a page’s content to evaluate its relevance to the user. This can cause issues when the mobile page has less content than the desktop page because their algorithms are not evaluating the … Read more Google Launches Mobile-first Indexing On Nov 04, 2016

12 useful tips for optimising mobile landing pages

12 useful tips for optimising mobile landing pages: Optimising desktop landing pages is a tricky business, as you need to make sure all the most alluring content is visible along with a clear call-to-action. These problems are obviously magnified on a smartphone screen as you’ve got to cram everything into a space just two inches … Read more 12 useful tips for optimising mobile landing pages

New Talk – "Marketing On A Zero Budget" – 9th April

Come to our next informative talk on “Marketing On A Zero Budget” and learn: How to market effectively online to get more clients How traffic generation and social media can work hand-in-hand to increase your business sales and branding How to leverage on web analytics to track your online marketing return on investment Date: Friday … Read more New Talk – "Marketing On A Zero Budget" – 9th April

Interview with Michael Marshall, creator of SEO Competitive Intelligence software – SEORecon

This week we proudly bring you highlights of an interview with Michael Marshall. Michael Marshall is a SEO consultant with over 19 years experience in information technology covering a wide range of specialties including: web design, software engineering, e-commerce solutions, artificial intelligence, and Internet marketing. He has degrees in Linguistics, Philosophy and Theology and is … Read more Interview with Michael Marshall, creator of SEO Competitive Intelligence software – SEORecon

Directory Submissions No Longer A Recommended Indexing Method For Google

While Google has condemned buying and selling links that pass PageRank, they’ve encouraged listing in paid directories like Yahoo for years. It seems that era may have come to an end earlier today. The following bullet points have been removed from Google’s Webmaster Guidelines Webmaster Help Center* “Have other relevant sites link to yours.” “Submit … Read more Directory Submissions No Longer A Recommended Indexing Method For Google

New Release of Search Demand Figures by Google and Its Impact on Keyword Research

With the recent release of search demand figures by Google, keyword researchers can now view search volume data in Google’s keyword research tool. From Google’s website, the release of these approximate numbers are intended to provide better insight into keywords’ monthly and average search volumes than previously provided by the free AdWords tool. I believe that this is an exciting development for keyword researchers. As an example many researchers rely on a measure called KEI to determine how effective a keyword is for your web site. Keyword Effectiveness Index (KEI) was invented by a leading SEO Expert called Sumantra Roy…